Situation As the office building was in the final stages of being completed, cold weather...
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Lisa is a strategic marketing executive who specializes in crafting and executing B2B branding and go-to-market strategies for start-up to mid-market companies. With nearly 20 years’ experience at both agencies and inhouse spanning multiple markets, including construction, health insurance, telematics, and SaaS, she has been the driving force behind double-digit company growth, operational effectiveness, and achieving maximum ROI.